Harvey and Hugo

{Harvey and Hugo}
Business Central, 2 Union Square Darlington,
Phone: 01325 486 666
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7 reasons why your business should be on social media…


bigstock-Social-Media-Background-29670617Many people come to us and ask ‘Why is it important for my business to be on social media?’… This is what we tell them:

1. It allows you to manage your reputation…

If you’re not talking about your business on social media, we can almost guarantee someone else is. Social media is a great tool to monitor and manage people’s perceptions of your business.

2. It allows you to reach out to people, that aren’t on your doorstep… 

For many organisations, time and location prevents them from reaching their potential customers. Social media allows businesses to branch out to their entire market, wherever they may be in the world.

3. It allows you to directly target your desired market…

Most social media platforms have some form of advertising which enables you to put your business in front of your desired market. You can specifically target age ranges, geographical areas, gender, job titles, interests and more.

You can also target your desired market through publishing engaging content that is directly appealing to your chosen audience.

4. It allows you to operate on a 24/7 basis…

Social media doesn’t sleep, so you no longer have to operate in just the standard working hours of 9am – 5pm. Catch your target market whilst they’re on the bus to work at 7am or watching EastEnders on the couch at 7pm.

5. It allows you to communicate in real time…

Everything on social media is happening in real time (except for automated tweets, which we highly disregard). People no longer need to visit a business, write a letter or wait for someone to answer the phone, to share their thoughts, they can tweet and post them at that exact moment and time.

6. It allows you to keep up on Google…

Social media is a fantastic way of boosting your search engine optimisation (SEO) and website traffic. Regularly upload links to your website on your social media accounts.

7. It allows you to stay in the game…

Many people search for businesses on social media and if they can’t find the business they’re looking for, they may presume it’s because they no longer exist and look elsewhere. It’s important this doesn’t happen to your business.

So, if you’re ready to take the plunge and jump into the socialsphere, create social media accounts for your business now, or call us today on 01325 486666 and let us help!

 

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