Harvey and Hugo

{Harvey and Hugo}
Business Central, 2 Union Square Darlington,
Phone: 01325 486 666
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Culture Your Communications

Is your PR strategy still fit for purpose? As with people, businesses grow and evolve, and what worked for you 10 years ago may no longer fit the bill. Here, Leader of the Pack Charlotte discusses the importance of ensuring your comms fit your culture – and vice versa.   Back to basics Remember the […]

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Five benefits to including user-generated content in your strategy

User-generated content (UGC): any form of content that was created by consumers or end-users. From Coca-Cola’s ‘Share a Coke’ campaign, where it actively encouraged fans to share their fizzy beverages both in spirit and on social media, to Apple’s ‘Shot on iPhone’, which left followers determined to get their hands on the device that could […]

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Creating user-generated content

PR and marketing trends to look out for in 2020

Here at Pack HQ, we’re starting the decade as we mean to go on; by keeping up to date with all the latest trends in the PR and marketing world. So, what’s hot – and what’s not – for 2020? Allow us to guide you through the marketing maze…   Amplification This is the year […]

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PR and marketing trends for 2020

It’s Pack Panto season!

It’s that time of year again, when school children scream at adults, men dress as women, women dress as men, grown adults parade in tights, two people make either end of an animal and innuendo is rife (oh yes it is). It’s Panto season! As you well know, The Pack loves any opportunity to dress […]

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Pack Panto

Key social media statistics to take into the next decade

And just like that, another year is almost over. The final one of this decade has been packed with highs and lows, stories and scandals. We’ve seen an endless stream of PR stunts, many incredible celebrity dramas (thank you, Colleen Rooney) and more #Brexmas content than we can consume. But what can we take away […]

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social media heading for 2020
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