Harvey and Hugo

{Harvey and Hugo}
Business Central, 2 Union Square Darlington,
Phone: 01325 486 666
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Blog


We’ve been shortlisted for a bathroom industry award!

The Pack are thrilled to announce that our PR and social media agency has been shortlisted for a prestigious bathroom industry award. Following our digital campaign to promote our client, Ideal Bathrooms’ new mascot and engage its customers, we have been named as one of the finalists in the ek&bbusiness Awards & Review 2019 in […]

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Ideal Bathrooms’ new mascot following their industry award nomination

WAGatha Christie exposes Twitter’s niche

Ah, social media – where would we be without it? It’s no secret that platforms like Twitter, Facebook, and Instagram have connected us in more ways than we thought possible, and they’ve given us access to an elite world that we wouldn’t ever have the chance to see – the life of a celebrity. Of […]

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Wagatha Christie

When social media turns scary – the most frightening brand fails

We’ve all had the odd social media scare. Whether it’s sending a screenshot of someone’s post to the person who actually wrote it, liking a mutual friend’s photo from 3 years ago while deep in an Instagram stalk or accidentally putting someone’s name as your status while trying to search them on Facebook – you’re […]

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Social media disasters

PR stunts – do they work?

Publicity stunts are an excellent way to bring attention to a brand, and are particularly valuable for small businesses who lack significant PR budgets. Doing something unusual, entertaining or shocking and associating it with your brand can bring a huge return on investment, particularly if the stunt is recorded on video and subsequently goes viral. However, […]

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Paddy Power's 'Juan Direction' PR stunt

10 things I learned from the Great North Run

This year, Natalie, Jenn and Pack friend Joy ran the 13.1 miles from Newcastle to South Shields in the Great North Run. After months of preparation and training, it was over in a matter of hours. But what did we learn from it? Here are 10 things Jenn discovered…   1. No-one needs to apply […]

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Jenn and Charlotte with their medals from Great North Run
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