Harvey and Hugo

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Business Central, 2 Union Square Darlington,
Phone: 01325 486 666
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Five reasons why social media is important for your business


Social media has fast become a key marketing platform so we thought we would give you five reasons why using it is so important for your business.Blog, social media, business, reasons, Facebook, Twitter, LinkedIn, Instagram, Pinterest, Skype, PR Darlington, social media Darlington

1.      Reach out to your target audience

Did you know there are over 1 billion people using Facebook, 500 million using Twitter, 225 million using LinkedIn and over 130 million people using Instagram? Other networks are also booming so get online and build your business.

2.     Your competition is using it

More and more businesses are signing up and using social media sites. That suggests using social media is working, so if you aren’t using it, you should be!

3.     It helps your website rankings

When you conduct a search, search engines take into account your website activity and the activity on your social media accounts. The more activity on your social media accounts, the more search engines will see your website as important and your business website will rank higher.

4.     Maximise brand exposure

Research has found that consumers who have been exposed to certain brands on social media are more inclined to make a purchase. Build a following and optimise your brand on social media. Use visual social media sites such as Pinterest and Instagram to showcase your products.

5.     It enhances customer service

More and more people are making contact with companies through their social media sites. Interact with your potential customers and listen to their views and feedback. This will help you to understand what you are doing well, what needs to be improved and what customers want and expect.

Harvey & Hugo understands the importance of social media and we offer a social media marketing service throughout the North-East, from our Darlington and Newcastle-based offices.

For a flexible, comprehensive social media strategy designed with your business in mind, contact us on 01325 486666 or email our Business Development Manager.

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