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Phone: 01325 486 666
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Instagram adds Ads

bigstock-World-social-media-network-19958630With 200million active users globally, it was only going to be a matter of time before Instagram started rolling out sponsored photos and videos.

But don’t worry, they’re making sure the Ads stay true to the spirit of the Instagram community!

Like on Twitter and Facebook there is a sponsored label icon so you can identify those images that are paid for. There’s also an option to hide the sponsored image or video, or provide more feedback about it.

You should only see adverts that appeal to you, as Instagram will use the information it has on you such as people you follow and images you like. However with it being owned by Facebook, it will also use information it has on you from this social networking platform too.  Ads will also be targeted at users based on demographic factors such as their age and gender.

Some of the big brands on board already are Ben & Jerry’s, Toyota, Audi, Lenovo, McDonalds and Philadelphia Cream Cheese.

So if you’re wondering why cream cheese suddenly starts appearing in your Instagram feed, don’t be alarmed – it’s just Instagram Ads.

If you’re interested in trialing the adverts, give us a call on 01325 486666.


Related links 

5 reasons why you should invest in Facebook advertising: http://www.harveyandhugo.com/5-reasons-why-your-business-should-invest-in-facebook-advertising/

How to grow your followers on Twitter: http://www.harveyandhugo.com/how-to-grow-your-followers-on-twitter/

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