Spring is (finally) in the air, and that bright ball in the sky has reappeared after what feels like aeons of Winter gloom.
So, what better time to give your brand a Spring clean? Let’s start with your social media accounts.
Here are some of our top tips to dust off those tired profiles:
Scrub up on your hashtags
Want your content to be timely, relevant and engaging? Jumping on topical hashtags can be a great way to get your brand to spring up in people’s news feeds. Check what’s trending on Twitter daily and join in (where appropriate, of course)!
Polish up your profile
When was the last time you reviewed your profile? Is your bio, contact information and opening times up to date? Even if the content is accurate it’s always worth tidying up your ‘about’ sections to keep your profile fresh.
Have you updated your cover / profile photo lately? What about using video / animations on your profile? Small changes like this can really help your profile shine.
Spruce up your content
Always feel like you’re repeating yourself on social media? Using video content, sharing GIFs and utilising highlights on your Instagram profile can help you stand out from the crowd.
Are you engaged?
Hitting the nail on the head with your content? Great! But are you talking to / engaging with your followers? Sharing, re-tweeting, liking and commenting on consumers’, partners’ and suppliers’ content is a great way to help get your brand out there.
Need some extra elbow grease? As a social media agency, we would love to help clean up your social strategy. Simply throw us a bone on 01325 486666 or email firstname.lastname@example.org for more information.