We’ve already told you why and where to start with your video content – now let’s see what you could use it for. Admittedly, the possibilities are as limitless as your imagination, but here are just a few ideas to get you started.
Meet the team
This is a great option whatever your business.
Public-facing roles? Let your customers get to know who they’ll be dealing with and create a sense of familiarity.
Office staff? Give them their time to shine, and let everyone know that yours isn’t a faceless corporation.
How-to and instructions
If a picture tells a thousand words, a video does twice that; if you need to tell your customers how to use your product, a video is the ideal way. It’s quick, visual and allows you to talk them through it in real-time – no more pages of confusing instructions!
Face it – everyone loves a blooper, so you could win some serious goodwill (and engagement) by posting videos of when things go wrong! Whether that’s the MD forgetting his lines or a carefully stacked display keeling over, a bit of humour is a great way to show you don’t take yourself too seriously.
Nobody uses maps these days, and sat-navs can sometimes be unreliable, so why not strap on an action camera and show everyone exactly how to get where they’re going? After all, you’d hate to lose out on business because nobody knows where you are…
If you’ve got all the gear and still no idea, we can help give your video some va-va-voom; throw us a bone on 01325 486666 or email@example.com.