Social media is a great platform to find your correct target market and to connect with others.
More and more businesses are using Twitter to keep their audience up-to-date with their latest news.
We’ve outlined some tips below to show how to use Twitter to target your specific audience.
Firstly, you have to find the correct audience to follow on Twitter – this is so you’re giving the right people information they want to hear.
To follow your correct target market; be sure to search specific –
Targeting tweets at your specific audience
To attract your target market, tweets need to be aimed towards your audience. By doing this make sure your tweets are:
Whether your Twitter account is informal or formal, you need to be sure you’re applying the above points into your tweets so that your target market will want to know more about your business.
Engage with your followers
One of the best things about social media sites, such as Twitter, is that you can interact and make conversations with your target market. Make sure you:
By doing this it will help give your business a human face, showing you’re interested in what they have to say by helping or interacting with them.
Am I using social media properly?
Social media is becoming very popular for many businesses. However, it only works if you’re using it properly. Make sure you’re being: